A Contemporary Look to a Timeless Icon
Brooks Brothers is the oldest men’s clothier chain in the United States. Founded in 1818 as a family business, has dressed some of our nation’s most influential figures.
The Brooks Brothers Direct Team enlisted Apartment One to help rethink the web experience. As part of Apartment One's creative team, we sought to make this legacy brand more contemporary and relevant, while paying tribute to its rich history. We created a timeless, classic look and introduced innovative features to their online experience to make it more personalized and relevant to today’s customers.