With deep expertise in brand identity, I lead design teams that create a unified experience across brand and product.
I am a creative director with over 13 years of experience. I've worked across the agency world, startups and innovation for Fortune 500 companies. I bring a strategically driven and multidisciplinary design approach to help businesses create a unified experience across all touch points. I've led design practices and managed small teams across a few industries.
About
Sense is a green tech startup that offers home energy monitoring. As the first design leadership hire, I’m helping build and run the brand design practice and team.
Currently
I've had the privilege to work with exciting brands and agencies. Here are a few:
Away
Prophet
Huge
Paddle8
Newell Brands
Coach
Google (at Huge)
The Bronx River Alliance
Hot Bread Kitchen
R/GA
Interbrand
Apartment One
Previously
I hold a BFA in graphic design and a Masters in Branding from the School of Visual Arts.
Education
Brand identity
Design systems
Product design
Art direction
Marketing
Focus
Co-founder and chief creative officer at Travel Trove, a trip planning platform that helps people go on their best trips. Currently on pause.
Creator of Voices Heard; a personal project to humanize the conversation around immigration through stories of immigrants that came into the U.S.
On the side